The World Cup of Luxury Spirits: Best Booze of 2022

It’s a global matchup for the titles in best new whiskey, gin, rum, nonalcoholic spirit, digestif and more.

By Brad Japhe
December 16, 2022 at 7:00 AM EST

The World Cup is nearing its end—as is 2022. In service of such, we’re taking a moment to memorialize the best booze of the year. What does liquor have in common with soccer, you may ask? Not a whole lot if you’re watching it live in Qatar. But under usual circumstances, well-crafted spirit, just like the Beautiful Game, is a truly global phenomenon. And just as it’s been a particularly big year for soccer, it’s been for spirits, too, with a plethora of new releases kicking around bottle shops as of late. Over the past 12 months, I sipped my way through more than 150 expressions hailing from roughly 40 different countries. For those keeping score, that’s eight more entries than the total number of national teams qualifying for the World Cup.

For fans of high-end whiskeys, rums, vodkas, gins and more, there’s almost too much to cheer; according to the Distilled Spirits Council of the US, luxury brands increased by 23% in Q2 over that same quarter of 2021. All this is to say, the field is increasingly crowded. Upon careful deliberation and review, I’ve managed to whittle it down to one-on-one matchups for every primary category of spirit, including some zero-proof entrants. But in each draw, it’s up to you to decide which side walks away with the trophy. Let’s get the ball rolling....

Group Gin: Procera Green Dot versus Three Cuts Distiller’s Release Bold Exotic.

Best Gin of 2022

Kenya versus Australia

Procera Green Dot ginWhereas most gins on the market today are made using dried juniper, this Nairobi-based distillery relies on fresh

berries from the native Juniperus procera. Its 94-proof Green Dot ($120) incorporates all parts of the treeincluding the foliage and bark. The resulting liquid offers a pine-forward nose, typical to the category, but itwarms the mouth with earthiness and a tickle of umami on the finish. It exists as that rarest of breeds: a sippinggin. Presented in a mouth-blown decanter of recycled glass, this gin exudes uniqueness inside and out.

Group Rum: Papalin Jamaica 7 Years Old versus Andrés Brugal.

Best Rum of 2022

Jamaica versus Dominican Republic

Papalin Jamaica 7 Years Old rumThis assertive banana-bomb from esteemed independent bottler Velier marks a melodious merger of twolegendary producers from opposite ends of the Caribbean island. High-ester rum from Hampden and Worthy

Park were pot-distilled and matured in their respective distilleries and warehouses before being combined into awhole greater than the sum of its parts, at about $60 a bottle. Ripened tropical fruit is on full display, and yet athoughtful balance to the blend precludes the finish from overplaying its funk.

Group Brandy: Pierre Frapin Cuvée Rabelais versus Suyo No. 1.

Best Brandy of 2022

France versus Peru

Pierre Frapin Cuvée Rabelais cognacThe Frapin family has been crafting cognac in the Charente Valley since the 13th century. Today their estateconsists of 600 acres worth of vines in the grande Champagne cru. Eau-de-vie distilled from this region is

especially well-suited for lengthy aging, as this collectible $13,000 release convincingly demonstrates. It containsliquids that are 100 years old, and yet the XO exerts a spry vitality, pirouetting across the tongue with brightcandied orange and stewed apricot. The mahogany liquid decants gracefully from a gold-necked vessel, craftedby the oldest glass manufacturer in France, Cristallerie Saint-Louis.

Commanders and Cocktails!

Welcome to COMMANDERS AND COCKTAILS!

Some folks know that before I was able to work full time in comics, I worked in a variety of jobs in the wine and spirits field. And the final one of those was for my good friend Nicolas Palazzi’s PM Spirits. Just COMMANDER IN CRISIS, PM works its ass off to be unique, to create trends rather than follow them, and offer craftsmanship and creativity in a field that has, at times, been known to stagnate. I wouldn’t be where I am, writing this, without the support of friends and employers like Nicolas.

So, I thought it would be fun to turn the tables and feature him and his crew below, offering some in-universe cocktail recipes to honor the heroes of the Crisis Command. In the paraphrased words of a greater power, when I left PM I was but the learner. Now, I am the master (well, or closer to it)! And either way, I’m happy to return the support with a feature here, and invite creatives from other fields into the world of the Crisis Command.

STEVE ORLANDO

Commanders in Crisis, Vol. 2

PRIZEFIGHTER

2oz Navazos Palazzi Malt or Corn Whisky
0.75oz La Quintinye Rouge Vermouth
0.5oz cherry liqueur
2 dashes Angostura Bitters
Barspoon Absinthe

Instructions:

Build in rocks glass over ice and stir briefly. Garnish with burnt blood orange peel.

SEER

2.5oz Neta Espadin Destilado de Agave
0.5oz La Quintinye Dry
Barspoon of olive brine
Pinch of salt

Instructions:

Build in mixing glass over ice and stir until cold. Strain into chilled cocktail glass and garnish with 3 green olives on a pick.

SAWBONES

2oz Père Labat Rhum Blanc 59%abv
4 dashes Peychaud’s Bitters
Sparkling mineral water

Instructions:

Pour Rhum into highball glass over ice. Stir briefly to chill. Top with sparkling water and bitters. Stir once again to combine. Serve without garnish. or Neat pour of Jacky Navarre Cravache d’Or Cognac

ORIGINATOR

1oz Nouaison Gin by G’Vine
0.75oz lemon juice
0.5oz Laurent Cazottes Folle Noire
0.5oz simple syrup
2oz sparkling wine

Instructions:

Build all ingredients except sparkling wine in a shaker and shake lightly to combine. Add sparkling wine to the shaker and strain into chilled cocktail glass. Garnish with a spring of fresh lavender.

FRONTIER

2oz Père Labat Rhum Blanc 40% or 59% abv - Choose your strength
0.5oz Laurent Cazottes 72 Tomatoes

Instructions:

Build in mixing glass over ice and stir until cold. Strain into chilled cocktail glass and garnish with freshly ground black pepper.

COCKTAIL CREDITS: David Yi-Hsian Dong and Nicolas Palazzi of PM Spirits.

How Cocktails Are Helping Armagnac Reinvent Its Image For A New Generation

La Boutique Des Vins in Toulouse’s historic Carmes neighborhood is one of the more popular spots for local residents to browse for just the right wine or spirit, maybe even a craft beer. On a quiet Friday evening when store traffic was still sparse, Noémie Cassou-Lalanne arrived in the hopes of convincing customers to reconsider a traditional spirit that might only rarely be on their shopping list.

Surrounded by a nook of shelves filled with wine bottles, teas, and chocolate bars, Cassou-Lalanne set up a small table and a silver tray with three bottles of Armagnac from the Pellehaut domaine in the Gascony region where she’s in charge of marketing. She then improvised a small bartending station, complete with cutting board, mint leaves, a pestle, tiny umbrellas, ice cubs, and simple syrup to make Armagnac Mojitos.This reimagined cocktail used two types of Armagnac that this artisanal industry hopes will revitalize the image of France’s oldest eau de vie. The first, L’Age de Glace Château de Pellehaut, is a light-brown blend of Armagnacs that have spent little time aging a barrel. The other is Blanche Armagnac, a clear white spirit that has not been aged.

Queen Snake - Shannon Tebay, Death & Co.

INGREDIENTS

Serving: 1

• 1 1/2 ounces blanche de armagnac, preferably Cobra Fire Eau de Vie de Raisin

• 1/2 ounce Clear Creek Douglas Fir Eau de Vie

• 2 teaspoons lychee liqueur, preferably Giffard Lichi Li Lychee Liqueur

• 1 teaspoon crème de cacao, preferably Marie Brizard

• 1 lime shoulder

DIRECTIONS

1. Express lime, leave in bottom of a Sazerac glass.

2. Combine all ingredients and stir to integrate.

3. Top with cracked ice.
   
   

Claire de Montesquiou plunged into Armagnac 30 years ago with her husband after living in England. They bought Domaine D’Espérance and began to restore its vineyards. They believed the clay soil on the far western part of the official Armagnac region would yield high-quality grapes. Three decades later, they’ve developed a strong international reputation while also staying small. “I make small quantities of high quality,” she said. “It’s like if you wanted to compare haute couture to ready-to-wear.”

She’s also brought a willingness to experiment. Several years ago, she connected with Nicolas Palazzi, a Bordeaux native who had moved to New York City where he worked as an importer and brand ambassador. Palazzi was passionate about Armagnac, but he felt it was too complicated to explain to bartenders and potential customers. “The fact that it’s called Blanche Armagnac makes it really hard to sell in my world,” he said.

Cobrafire, eau-de-vie raisin

He worked with de Montesquiou to create a product called Cobrafire. Rather than sitting in a still container for 3 months and having water added, the Armagnac is distilled at a lower alcohol rate, bottled after one month, and then sold as an “eau-de-vie raisin.” 

“I’m a big proponent of putting stuff in a bottle at its natural proof,” Palazzi said. “If you try it and you like it, and then you need to add water to it, then you can do it. But it’s not someone in a lab deciding for you.”

It’s a sharp break with tradition. But Palazzi said Armagnac makers need to take some chances if their product is going to reach a wider audience.

“What we’re trying to do with Cobrafire is to reframe things so that people are interested,” Palazzi said. “We’re trying to sell something really good. I want to let people discover the work of distillers who really care about their stuff.”