Vinepair: The 30 Best Rum Brands (2023)

Despite its eternal status as the “next big thing” in drinks, rum sales still lag behind multiple other spirits in the U.S., including whiskey, vodka, tequila, and Cognac. Still, there are signs that perceptions of rum are definitively shifting.

Of the almost $2.5 billion U.S. drinkers spent on rum in 2021 — the most recent data available — $229 million went toward “super premium” bottles, the most expensive price segment. Though still a fraction of total sales, this figure is more than 10 times greater than the amount spent on top- shelf rum 15 years ago, proving that folks aren’t only reaching for rum to mix Mojitos and Piña Coladas.

Impressive though that growth is, numbers and spreadsheets do little to capture the depth of the category. With rum brands operating in multiple continents, using two starkly different base ingredients — molasses and fresh cane juice — the main consideration when buying rum is not how much to spend but how you’re looking to enjoy the spirit. The category’s vast range of styles and ever-improving quality ensures that, whether it’s cocktail hour or time for a nightcap, there’s a bottle for every occasion and price point.

This list captures every aspect of that impressive landscape, from single-varietal agricole to transcontinentally aged and blended bottlings. Here are 30 of the best rums to buy right now.

Alambique Serrano Single Blend #1

Alambique Serrano Single Blend #1

Another stunning Oaxacan cane rum, this blend combines Cognac-cask-aged column still distillate with French-oak-aged pot still rum. The duo comes together in perfect harmony, serving up a captivating mix of fruit and umami notes on the nose. The palate then takes a pretty abrupt, but no-less enjoyable, turn, heading in a green, vegetal, earthy direction. This bottle provides further proof that Oaxaca is a serious player in the rum landscape.

Clear as a Bell

These elegant (but electric) digestifs are the perfect pick-me-up, nightcap, and grand finale—all in one glass

BY AMIEL STANEK PHOTOGRAPH BY ISA ZAPATA

Once the dessert forks have been surrendered and everyone swears they couldn’t possibly take even one more bite, a final pour of something special on Thanksgiving just feels right. While I can see the merits of trotting out a bottle of bark-bitter amaro or a mellow bourbon that’s seen a few years in oak, these days I take a different tack. When I want to round out a big meal in style, the choice is clear—a clear spirit, that is. I’m talking about things like eau-de-vie, grappa, mezcal, and clairin. Though these liquors are unique in terms of their geographic origin, composition, and production, they share a brazen character, making them ideal meal-enders. Instead of relying on extensive aging in wood to lend complexity, each spirit tastes unabashedly of the raw materials from which they were distilled and the places where they were made. Heirloom apples. Hand-harvested grapes. Pit-roasted agave. Wild-fermented sugarcane. These idiosyncratic products are as lively and expressive as the day they trickled out of the still; with no time spent in barrels to discipline their rougher edges, flavor has nowhere to hide. And at the end of a rich meal, one sharp sip immediately snaps you back to consciousness, like a cold plunge after a sweaty sauna session.

As is the case with all booze, spirits made with care by small, independent producers are going to be more compelling and often boast a price tag to match. But this is the most special of occasions, after all—when else are you going to break out the good stuff?

CYRIL ZANGS – DOUBLE ZÉRO EAU-DE-VIE DE CIDRE

This bright 100-proof apple brandy is a collaboration between culty Normandy cider maker Cyril Zangs and renowned distillery Calvados Roger Groult. It smells and tastes like a brisk fall stroll through an orchard: ripe fruit, a crisp breeze,

LAURENT CAZOTTES – GOUTTE DE REINE CLAUDE DORÉE

Laurent Cazottes’s eaux-de-vie are the stuff of legend, crafted from small parcels of his own lovingly tended trees and vines. To make this style, Cazottes painstakingly dries and hand-pits greengage plums before fermentation, which yields an extraordinarily concentrated elixir.

CLAIRIN VAVAL RUM

Traditional clairin, perhaps Haiti’s most revered spirit, is rum for mezcal nerds. Made from freshly pressed heritage sugarcane varietals and fermented with no added yeasts, each distillation is a unique expression of terroir. This one, from second-generation producer Fritz Vaval, is sunny and herbaceous, each sip gracefully ping-ponging between delicate flowers and salty funk.

The Ultimate Guide to Aperitifs

From bittersweet to botanical, there’s an appetite-stimulating aperitif out there for everyone in this growing category

by Tyler Zielinski Mar 10, 2022, 10:04am ESTPhotography by Michelle Min

HumansHumans are creatures of habit, and that’s especially true when it comes to our drinking rituals. We drink coffee for its ability to wake us up, herbal tea for relaxation, and wine to pair with food. But to stimulate the appetite before a meal, there’s one drink category most Americans tend to forget about: the aperitif.

The aperitif — a word derived from the Latin verb “aperire,” meaning “to open” — is a category of low-ABV beverages defined by when they’re consumed rather than how they’re produced. An aperitif can be a liqueur, fortified or aromatized wine (e.g., sherry or vermouth, respectively), or an aperitivo bitter (e.g., Aperol or Campari), making the category diverse and approachable for both bon vivants and novice drinks alike.

While the mindful and ritualistic consumption of aperitifs is slowly catching on in the U.S., in Europe, especially Italy, France, and Spain, aperitifs have been at the center of late afternoon and evening drinking rituals for decades — and, in some cases, centuries.

In Italy, aperitifs are consumed during the pre-dinner aperitivo hour — a time when family and friends gather to enjoy low-ABV tipples along with small bites (cicchetti, in Italian) to unwind from the day. In France, they practice apéro (short for apéritif) with French tipples such as pastis and Pineau des Charentes. And in Spain, sherries and vermut (vermouth) whet the appetite during “el aperitivo,” with new vermuterias, or vermouth bars, experiencing a renaissance among millennial drinkers.

Although a culturally ingrained drinking occasion such as aperitivo hour has not yet gained a permanent foothold in the U.S., interest in low/no-ABV drinks is expanding. The segment grew by 30 percent in 2020, and became a nearly $10 billion industry in 2021. As a result, the Aperol spritz has become as ubiquitous as the vodka soda in most major cities around the country; new sober bars and bars that strictly serve low-ABV aperitif-style cocktails are popping up; and a new wave of aperitifs is flooding the market at an unprecedented pace.

To kickstart your personal aperitivo hour practice, I’ve scoured the world of aperitifs to put together a list of some of the hottest bottlings from both domestic and international producers, broken down by flavor characteristics. Whether you’re a hardcore spritzer looking for an alternative to Aperol, a G&T lover open to trying a low-ABV botanical spirit to replace the gin, or a bon vivant who is just looking for the next hot low-ABV product, there’s a must-try aperitif for everyone.

PM Spirits Oloroso Sherry 2021

PM Spirits is one of the most exciting U.S. importers and distributors of geeky spirits. The brand’s Project Sherries came to be after Nicolas Palazzi, owner of PM Spirits, and Eduardo Ojeda, co-owner of cult sherry bottlers Equipo Navazos and senior advisor to famed sherry producer Grupo Estévez, collaborated to release some of the finest sherries that Jerez has to offer.

The Oloroso sherry is aged for an average of 19 years, and is full-bodied and structured with notes of toasted hazelnuts, sesame seeds and walnuts, brown butter, leather, toffee, candied orange peel, and cinnamon. The flavor profile is balanced with a delicate acidity and salinity that makes it perfect for contemplative sipping. While it would also shine in a simple sherry cocktail such as a highball or Sherry Cobbler, at its price point, you’ll want to be sure your bartending skills are quite sharp.

Tximista Vermouth

As far as vermouths go, the Basque-produced Tximista is truly one of a kind. It’s the world’s first and only vermouth made with 100 percent Getariako Txakolina wine from sustainably farmed hondarrabi zuri grapes. The brand has two styles, rojo and blanco, both aromatized with local herbs, roots, and botanicals. The high-acid, mineral-driven Txakoli base makes these vermouths incredibly drinkable while also standing up beautifully in a vermouth and tonic or martini. The product made its debut in Spain in 2018, and it’s currently only available in New York, California, and Florida, with more states being added for distribution in the near future.

The 9 Best New Rums to Drink Right Now

Spirits worth sipping.

Distilled from cane juice rather than molasses, rhum agricole is a different beast from standard rum, with a distinctly grassy, vegetal flavor profile. Cane-based rum can be produced anywhere, but the best-known expressions come from the French Caribbean. Pere Labat is from Guadeloupe’s Distillerie Poisson, the oldest distillery on the island of Marie-Galante. The un-aged rum, distilled to the high-octane “local proof” at which the natives like to drink it, is powerfully vegetal on the nose but much less so on the palate, where it displays notes of vanilla and mint in addition to the classic agricole grassiness. It’s surprisingly easy to drink neat or on the rocks and makes for a great change of pace in a daiquiri.